Giarmarco, Mullins & Horton, P.C.Attorneys and Counselors at Law
Website Redesign & Digital Marketing
Giarmarco, Mullins, & Horton P.C., is one of Michigan’s largest full-service law firms, with over 60 attorneys and expertise in more than 36 practice areas. Recognized as a Tier 1 Detroit “Best Law Firm” in five practice areas by U.S. News, and ranked as one of Fortune Magazine’s top law firms of 2016, GMH has a prestigious reputation in West Michigan, and needed a digital platform that would reflect their professionalism and position in the community. They came to HA Digital Marketing with the goal of creating a website that could do just that, in addition to converting traffic to qualified leads.
HA Digital Marketing started this challenge by first developing the website that GMH was looking for—a sleek design that reflected their professionalism and expertise. With a website that was both mobile responsive, and optimized for lead conversions, we then implemented a highly targeted Adwords campaign that is continuously monitored and updated to reflect current keyword research trends. With HADM’s regular updates to both their website and their paid ad campaigns, GMH has seen a massive increase in qualified leads, as well as a significant boost in search engine rankings.