by Mackenzie Deater | Mar 27, 2018 | Business
There’s a lot of jargon that comes with the world of online marketing. Terms like SEO, inbound marketing, digital marketing, online marketing, PPC, conversion, and calls-to-action can be tricky if you’re not used to the industry, and even if you are, there...
by Mackenzie Deater | Mar 13, 2018 | Content Marketing, Digital Marketing, Search Engine Optimization, User Experience, Web Design, Website Development, Wordpress
Here at HA Digital Marketing, we use WordPress for our own website and blog, and we almost always recommend our clients do so as well. For the purposes of digital marketing, WordPress really can’t be beat, and as an all-around website building tool, most of the...
by Mackenzie Deater | Feb 20, 2018 | Business, Case Study, Content Marketing, Digital Marketing, Helpful Tips, Inbound Marketing
As a digital marketing company that believes strongly in the power of content marketing to draw in qualified leads, we get a lot of questions about how to write content effectively. Probably the most asked question when it comes to creating content is, “but...
by Marcee Wardell | Dec 12, 2017 | Business, Digital Marketing, Helpful Tips, Law Firm Marketing
When it comes to digital marketing, there are a lot of scams out there, and a lot of those scams target law firms. After all, attorneys aren’t known for their marketing skills. How do you know the digital marketing you’re paying for is legitimate? Here are the things...
by Mackenzie Deater | Nov 20, 2017 | Content Marketing, Digital Marketing, Facebook, LinkedIn, Search Engine Optimization, Social Media, Social Media Marketing
When it comes to digital marketing, you’ve got a lot of options to choose from to drive sales. There’s paid advertising on engines like Google, there’s paid advertising on social media sites, there are ways to drive organic traffic through your...